Talking about an ‘investment philosophy’ can sound a bit lofty, but it’s really just a set of guiding principles that govern the way we manage your money for you.
Different types of wealth managers will take different routes, but we believe in an ‘evidence-based’ approach. It means the decisions we take with your money are based on the results of long-term market observations and empirical research.
We’ll never act on a hunch, use guesswork, or try to ‘beat the market’ – because the evidence shows you can’t. Some managers may get ahead for a little while, but doing it consistently is extremely difficult and it racks up unnecessary costs.